2004 Winner
2004 Winner Pics
1969 Chevrolet Camaro Z28
1937 Ford Phantom
1959 Chevy Impala
1940 Ford Pickup
2005 Hyundai Tiburon V6
1957 Volkswagon Beetle
1970 Plymouth ’Cuda
1960 Chevrolet Corvette
Dodge Intrepid

1934 Chevrolet Phantom Sedan - The Instigator
Owners: Paige & Richard Udell, Swan Lake, MT
Builder: Mike Rutter, Rutterz Rodz, Bristol, TN

The SEMA Show returned to Las Vegas the first week of November 2004 and with it the fourth annual Mothers® Shine Award. Since its inception, the Shine Award has been regarded as the highest honor to be handed out at SEMA — the automotive aftermarket’s largest annual show. Taking home the top prize this year was The Instigator, a custom built 1934 Chevrolet hot rod crafted by Mike Rutter of Rutterz Rodz in Bristol, Tennessee. The Instigator’s wedge-like body is powered by a 502 cubic inch ZL1 motor matched to a hand-fabricated Hilborn fuel injection that pumps out 675 horsepower. The Instigator’s imposing shell sits atop 19- and 24-inch one-off wheels, while the interior is meticulously lined with supple glove leather.

Left to Right: Jim Holloway and Dennis Holloway of Mothers® Polish with Paige & Richard Udell, Shine winners.

“Winning the Shine Award was a very humbling experience,” said owner Richard Udell of Swan Lake, Montana. “The guys at Mothers® have such high standards – not just with their products, but in the industry as a whole – that when our car was singled-out for recognition, I knew we had achieved something special.”

This year’s winner came after two full days of judging by a panel of seasoned professionals from across the industry, including a judge who came all the way from New Zealand. The team of experts carefully examined more than 2,000 cars, paying close attention to paint quality, fit and finish, craftsmanship and artistic vision.

While only one car could take home the Shine Award, Mothers® recognizes strong contenders with the Mothers® Choice Award: Dan Gottlieb for his Big Red Camaro, a 1969 Z28; Saul Vargas for his 1959 Impala lowrider nicknamed Sickside Fiftynine; the JLS Motorsports Dodge Intrepid #48 owned by Lance Smith; Mickey Smith’s 1940 Ford pickup; Kyle “K-Daddy” Gann with his V6 Hyundai Tiburon; Joe Laban of Ultimate Audio for his 1957 Volkswagen Beetle; Joe Rogan, of TV’s Fear Factor, for his 1970 ’Cuda known as the Sick Fish; Jim Harmon and his 1960 Boesche-built Corvette; and finally, Caryn Burch for her 1937 Ford Scarlet Phantom.

Vehicle Specifications

Modifications: 512 CI “Big Block” ZL1 Chevrolet V8
675 Horsepower
Hilborn Fuel-Injection (hand-fabricated)
Glove Leather Interior
Custom Wheels (19” front/ 24” rear)

Background: “Top Five” in 2004 Don Ridler Memorial Award Competition

The Instigator moniker comes from Richard’s days as an attorney, where it became his nickname.

The Shine is a trophy depicting a car detailer’s towel — rendered in bronze — and awarded to the winner of the annual Shine Award at SEMA.

This “Best of Show” trophy is rendered in bronze by automotive sculptor Steve Posson.

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